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How To Rank Higher In Local Directories

Written by Nathaniel Deal Monday, 17 May 2010 00:00

I've had a lot of success with getting my local clients into the top 3 of the Google, Yahoo & Bing Local Business results. After several months of testing I've come up with a list of Top SEO factors that will get a site listed high within these results.

Some of the major factors are:

1) Submitting the local business to three major local business directories Google, Yahoo & Bing. After-wards you have to verify your local listings with a phone call to the registered business.

Important - When you submit the business to make sure you include your targeted keywords into the category section. But omit any geographical data like city or state.

2) The stores phone number and address should be placed on your site as much as possible. The repetition and location of your phone number will boost your position a lot. Your phone number should be located in the header and should have a special formatting such as a header tag or a bold. You can also list the address in header if possible.

3) Store policies, fAQ's and customer service pages. Real businesses should have these things on their pages and search engines use this information to determine validity. The more offline info you put on your site the higher your LBR "Local Business Ranking" is.

Actually, there are lots of factors that effect your ranking in local directory results. And I'm in the middle of writing an E-Book to show my proven methods of getting a local site into the top 3.

So stay Tuned!

How To Find Local Business Directories

Written by Nathaniel Deal Wednesday, 12 May 2010 00:00

Local business directories are a great way for you to spread the word about your services and products.

In order to get the most out of your business on the internet you must be in as many places as possible.

Always remember your customers are looking for you in all sorts of directories, search engines and social media sites.

So here's how you do it.

Do a Google search about your business' main product or service and include your city and state. I.E. Car Wash Atlanta, GA.

This will show you 3 things.

One, your position on Google for a major keyword. Are you on the first page? Are you in the local results beside the Google Map? Are you on the 1st page of the organic listings?

Two, the competition in that city. Your competition can reveal a lot of important information to help your online business, but this is another topic.

And three, the local directories that contain relevant categories for your business. Filter through the 1st 5 pages of the search engine results to identify potential directories.

You will see directories from Superpages, Yahoo Local, City Search, Manta etc. These are global directories and most of them are Free!

So take advantage by clicking on the links and submitting your business. If you find your business is already included in a directory, claim it and enter as much infomation about your business as possible.

Pay attention to the regional specific directories. Because these are super important. Local residents and search engines visit these sites daily to find your business information.

If you are asked to pay a yearly fee to join, do it. I wouldn't pay more than 25 bucks, and the return on investment should take care of the fees.

Recap: Find local directories, submit or claim your business, enter as much information as possible. Don't get lazy on this, your hard work will pay off in the end.

Google's New Left Hand Navigation

Written by Nathaniel Deal Thursday, 06 May 2010 00:00

Today Google introduced a new left hand nav for easier searching. Which basically means that one page organic results are a thing of the past.

The new navigational column is a breakdown of the combined organic results for a searched keyword.

Usually when you search a keyword in Google, you get a combination of news, videos, images, social sites and articles. Now they have taken one step further.

Within the new left nav, that is really colorful might I add, you can sort the organic results to find exactly what you want faster.

Finding exactly what you want within seconds is the overall purpose of Google's search results.

Now keeping up with these changes is getting harder so IM's have to stay on their toes and understand every change to succeed.

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